MUFFIN BREAK

BRAND REDEVELOPMENT AND NATIONAL EXPANSION OF AN AUSTRALIAN ICON

Muffin Break Stocklands Greenhills will be the first opportunity for this iconic Australian Brand to showcase its new Brand Refresh and Colour Scheme. Inspired by the "Good Goes In" philosophy of the brand, the materials and colour pallet was chosen for its raw integrity and honest representation of healthy natural ingredients.

The Foodco Group Design team had the challenging role of reimagining a brand that has such a strong and passionate following both across Australia and Internationally. 

As Muffin Break continues to "Bake Fresh Daily" all its store must be both aesthetically on brand as well as operationally and functionally perfect. With only 24sqm of floorspace and limited overhead the Muffin Break Greenhills site will be a pint size opportunity to represent the National brand in a new space.